devorah's blogs|israel|devorahcosmetics

Smile Lines

Heres a good conundrum.. Smiling makes us substantially more attractive yet women are always trying to eradicate their smile lines! (boto...

“A little powder a little paint…”

Grammy, my paternal grandmother, was a strong, tell-it-like-it-is woman. She had some great lines we still love to quote. Phrases like, t...

Doctor’s Orders

In preparation for the launch of our new, no smudge mascara, here are a few guidelines from your local eye doctor to make sure your eyes ...

Riddle

What product appeals to both professional women and stay at home moms*, helps a woman feel good about herself, takes only a few minutes t...

Out of the comfort zone

Why am I writing this atypical, occasional blog? The answer is simple: I feel passionate about the quality of a product, and I want to sp...

Moore’s Law- Is our technology outpacing our brains?

There’s this principle called Moore’s Law that I don’t really understand, but it has to do with the fact that the speed of our computers/...

“Bias towards beauty” simplified

For those of you who didn’t have the patience for the technical jargon, or who fell asleep while reading my last post, here it is in a le...

Bias towards beauty? blame the medial orbitofrontal corte

“Beauty is in the eye of the beholder”, right? Well, the eye is only the very beginning, the “tip of the iceberg” in the processing of be...

…enter Devorah

I was never a “makeup person”. Once, in the mid-90’s, I did have a makeover at a reputable makeup counter in the mall. I spent a good am...

Launching Devorah

It started so simply. My friends needed makeup. My clients needed makeup. I needed makeup!! As their makeup artist and unofficial stylist...

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